Back to Case studyAn Established Used Car Marketplace Improves Connect with Customers with TTBS-enabled Truecaller Business Solution
ShareBusiness Challenges
The well-known used car marketplace faced hurdles in ensuring seamless customer communication and executing marketing campaigns efficiently. Challenges include:
- Difficulty in reaching sellers and buyers due to unverified phone numbers.
- Negative impact on brand image from spam markings on caller ID apps.
- Lack of context for calls, leading to confusion among customers.
- Absence of analytics for monitoring call campaign performance.
TTBS Solution
The automotive marketplace opted for Truecaller Business to verify its business number, enlisting the support of TTBS team for seamless implementation.
- Truecaller Verified Business Number was setup with green badge and brand logo for enhanced credibilit.
- Truecaller analytics integration with the existing CRM system, helped the customer to share call context for streamlined communication.
- Analytics dashboard was set up to monitor campaign performance and feedback.
Benefits
- Increased customer responsiveness to calls, leading to improved transactional communication and customer experience
- Reduced instances of spam markings, preserving the company's brand reputation.
- Enhanced customer engagement through contextual call information.
- Actionable insights from analytics dashboard enabling campaign optimization.
